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Calvin Stovall
Deliver iconic customer experiences
Calvin Stovall is the CEO and Chief Experience Officer of ICONIC Presentations, LLC, where he specializes in delivering high-energy, customized keynote presentations that help organizations achieve or maintain ICONIC status. With over 25 years of experience in hospitality and non-profit services, Calvin blends business concepts, storytelling, and music themes to create impactful messages that resonate with audiences both intellectually and emotionally.
Calvin developed The ICONIC Framework™, a practical system designed to help organizations build and sustain iconic brands based on real-world leadership principles. This framework was shaped by nearly two decades of branding experience and extensive research on iconic companies.
Previously, Calvin served as CEO of the Soulsville Foundation, preserving the legacy of Stax Records, and as a marketing strategist at ALSAC, St. Jude Children’s Research Hospital. His hospitality career culminated as VP of Brand Marketing for Hilton Worldwide, where he led marketing efforts for Homewood Suites by Hilton, helping the brand win multiple accolades, including recognition by J.D. Power for its commitment to customer service.
Raised in Chicago's Cabrini Green projects during the Soul Train era, Calvin’s passion for music is a driving force in his work. He leverages his unique experiences to connect with audiences, infusing his presentations with humor, energy, and insight.
Calvin holds a Business Administration degree from Chicago State University and a Master’s in Hospitality Management from Cornell University. He currently lives in Charlotte, NC with his wife Taisha and their two sons, Caden and Carson.
TOPICS
Be! Iconic or Be! Gone
Bars and Brands and Raving Fans
How to Become an Iconic Brand Your Customers Love
Success Principles of Iconic Leadership
BOOKS
Fanatically Relentless Customer Service — The Insider’s Guide: How to Rescue Your Customers from a World of Crappy Service

PAST CLIENTS
Advenir Living
Inside Self Storage at Informa Exhibitions
Choice Hotels International
Home2 Suites / Homewood Suites by Hilton
MCR Development
Wells Fargo Bank
Radio City Music Hall
Ameren Illinois
AmericInn International, LLC
Association of Legal Administrators
Blue Cross Blue Shield – Michigan
McKibbon Hotel Management
Lang-Nelson Associates
Dominium Development
Colwen Hotel Management
Great Clips, Inc
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